Course Description
Learn how to present products persuasively on a B2C Commerce Cloud storefront so that customers become repeat customers. This five-day extended* class will teach you how to improve conversion rates and increase shopper average order size. Our B2C Commerce Cloud experts will show you how to organize an existing site, apply best practices in search and online marketing, improve the shopper experience, and use analytics to determine which products are selling the best and why. NOTE: This course does not cover site development, programming, or design. This class is taught at the SFRA reference architecture site rather than at the client's location. Services use a client-specific site during the Launch Readiness Bootcamp. This class has a flexible format and is ideal for anyone looking to dedicate 4 hours of learning a day over five days.
Prerequisites
No prerequisites are needed.
Target Audience
This class is ideal for merchants, marketers, & content directors who want to learn more about using B2C Commerce Cloud Business Director to direct end-to-end business operations for a Commerce Cloud storefront. This course is also helpful for developers preparing for the B2C Commerce Developer certification, providing information on working with a B2C site & data directed using Business Director.
Content Outline
- Introductions
- Housekeeping
- B2C Commerce Overview
- Explain How Catalogs Work
- Make Categories
- Direct Products
- Direct Pricing & Inventory
- Configure Search Refinements
- Direct Search Engine Optimization
- Implement Searchandizing Strategies
- Use Qualifiers (coupon codes, source codes, customer groups)
- Make Promotions
- Make & Direct Campaigns
- Refine Campaigns
- Identify Content Directing Basics
- Make & Direct Content Slots
- Make a Page Using Page Designer
- Identify Einstein Recommender Types & Related Strategies
- View Production Reports
- Make an A/B Test
FAQs
This course is a must for new Salesforce administrators. We recommend administrators take this training program for many advantages before starting a Salesforce deployment or when taking over an existing deployment.
This class is ideal for merchants, marketers, & content directors who want to learn more about using B2C Commerce Cloud Business Director to direct end-to-end business operations for a Commerce Cloud storefront. This course is also useful for developers preparing for the B2C Commerce Developer certification, providing information on working with a B2C site & data directed using Business Director.
In this course, you will learn to:
- Organize a storefront using catalogs, products, categories, pricing, & search refinements.
- Use the search index, Einstein Search dictionaries, and sorting rules to improve on-site search.
- Improve outcomes in search engines using SEO best practices.
- Entice & target online shoppers using customer groups, qualifiers, campaigns, & promotions.
- Make shopper experiences using content slots, Page Designer, & Einstein Recommendations.
- Leverage analytics & reports to determine success.
- Make A/B tests to make decisions on storefront experiences.
In case of Radiant Techlearning solutions cancel an event, 100% of the course fee will be refunded to the participant.
We provide best-in-class training programs to our clients with a large number of services. Radiant also believe in taking feedback from its client's time to time. If you face any difficulty, you can freely discuss it with us. However due, for some reason, if your expectations are not met. We have a refund policy in which Radiant will refund your payment within seven days. To get the refund, you must inform us about your concern before the 20% completion of the training program.
To know about the fees details, you can email us at training@radianttechlearning.com with your requirement in detail containing the below information
In the case of Self / Individual
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- Background (Education/ Technology/ Year of experience, etc. )
- Training Timeline
In the case of Corporate Training
- Training Program
- No. of Participants
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- Location (in case of the classroom):
- Participant's Background (Education/ Technology/ Year of experience, etc.)
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The learners will be enthralled as we engage them the real-world & industry Oriented projects during the training program. These projects will improve your skills & knowledge & you will gain a better experience. These real-time projects will help you a lot in your future tasks & assignments.
Radiant issues course completion certificates to all participants who complete the training program, which consists of various real-time projects, assignments, quizzes, and other tasks. Once the course is completed, you will be assigned a project that you must complete in two weeks.
Radiant Techlearning experts will assess the project on a variety of criteria. To be eligible for the verified certificate, you must have a grade point average minimum of 60%.
Only after completing these criteria would you be awarded a Radiant verified certificate & which the participants can use for their future job purpose.
Participants will be awarded grades according to the following criteria:
- 90% – 100% – AAA+
- 80% – 90% – AA+
- 70% – 80% – A+
- 60% – 70% – A
No. These training programs are helping to improve your skills & knowledge of the technology, which would allow you to land your dream job by learning them.
Our training program will maximize your ability & chances of getting a successful job. You have to select a position according to your convenience. Your performance in the training program & interview is crucial for getting a good job.