Engagement Foundations: Full course

Course Overview

The Foundations: The entire course will teach you all the fundamental knowledge you need to start working with the Bloomreach Engagement product as an independent user. 

Find out about the platform's data structure & learn how to use the platform's analytic & campaign tools to suit your business needs best. Run your first use cases & sharpen your practical skills in the live sessions with experts in the industry.

After completing this course, you can provide fully automated multi-channel communication to your customers & leverage the platform according to your business needs. 

Audience Profile

The course is valuable for anyone who wants to become an independent user of the platform. Whether you are a marketer, data analyst, or web designer, you will learn to apply the platform's magic in all of these fields. 

We have you covered if you want to focus on the knowledge relevant to your specific business role. Please choose from one of our Learning journey paths in the Foundations: Learning journeys path & we will point you to knowledge thorough to your area of expertise!

Content Outline

Week 1 starts with an introductory live session, where you get to meet fellow learners & ask any course-related inquiries. The first live session with our subject matter experts will solidify the Engagement basics & offer an opportunity to ask any queries related to the first week's content. Therefore, you are expected to dive into the education materials immediately.

In this session, you will: 

  • Recap your knowledge from W1 via a class quiz! See how you rank amongst your fellow students!
  • Find out what are the most common mistakes students make 
  • Strengthen the basics before jumping into the more advanced content

In Week 2, you will dive into more advanced content. Learn how to create custom customer attributes known as aggregates & calculate your first project-wide metrics such as the total business revenue, number of unique buyers, or other business-wide KPIs. You will also get to know the platform's analysis tools, like segmentation, funnels, & reports, that enable you to evaluate your data & make responsible data-driven decisions in your business.

In this session, you will: 

  • Recap your knowledge from W2
  • Learn to execute complex analytical use cases through exercises, leveraging metrics, aggregates & others
  • Be inspired by further analytical use cases

In your final week, you will learn how to create personalized email campaigns, use web layers, & automate your communication with the help of scenarios. You will understand how you can A/B test inside the platform & we will show you how you can ensure that your personalized communication is most effective, & much more. This live session will introduce you to even more use cases, so come prepared with your questions & ask about any specific use cases that interest you & are relevant to your business.

In this session, you will: 

In the final live session, you will recap your newly acquired knowledge about Bloomreach Engagement in a group exercise with your fellow students. You will also have the opportunity to ask any exam or course-related questions. After this session, one more thing needs to be added to fully complete the course - your successful completion of the Exam.

In this session, you will: 

  • Do a revision group exercise 
  • Learn more about a helpful use-case: Loyalty Programme 
  • Have an opportunity to ask questions about the Exam

FAQs

By combining the strength of unified customer data, Bloomreach enables that level of personalization.

& product data with the speed & scale of AI optimization, helping your brand deliver customer journeys so personalized they feel like magic.

 

Bloomreach is a cloud commerce startup that connects the core parts of an e-commerce experience to help clients engage, inspire & convert consumers.

E-commerce search & merchandising focused on maximizing revenue. Build, manage, & personalize experiences with headless CMS for every commerce platform—Bloomreach Products Powered by a Customer Data Engine.

Bloomreach is a CDP + marketing automation platform. Still, it can also function as a standalone CDP, giving an existing technology stack a unified source of customer data, or it can be used to manage all marketing activities using the additional layers of campaign execution & analytics.

 

Bloomreach assists you in creating a sophisticated product discovery experience so customers can find & convert products more quickly. Its commerce-specific AI engine is supported by 12+ years of data—utilizes modules for sophisticated merchandising and intelligent product recommendations to go beyond the search box.

A working desktop or laptop with the necessary specifications and a strong internet connection to access the labs are required for attendance. 

A: To practise, get immediate answers to your questions, and get the most out of your investment, we advise going to the live session. Radiant Tech Learning will assist you with the recorded session from that day if you must miss the class due to an unforeseen circumstance. However, those recorded sessions are NOT intended for distribution or commercial use; they are also NOT intended only for personal consumption.

 

A: Radiant Tech Learning has a data center containing a Virtual Training environment for participant hand-on-practice. Professionals can easily access these labs over Cloud with the help of a remote desktop connection. Radiant virtual labs allow you to learn from anywhere in the world & in any time zone. 

A: As we involve the trainees in real-world and industry-oriented projects throughout the training programme, they will be captivated. Thanks to these projects, you will gain better experience and increase your skills and knowledge. You will benefit significantly from these real-time projects in your upcoming tasks and assignments.

A: If you decide against signing up for the course, you can request a refund.

A: Yes, you can.

A: We adhere to the highest Internet security standards. Any data that is kept is not disclosed to outside parties.

 

A: It is recommended but optional. Being acquainted with the primary course material will enable students & the trainer to move at the desired pace during classes. You can access courseware for most vendors.

A: You can buy online from the page by clicking "Buy Now". You can view alternate payment methods on the payment options page.

A: Yes, students can pay from the course page.

A: All professionals who complete the training programme and the project assignment assigned by your instructor will receive a course completion certificate. Utilizing the certificate in upcoming job interviews will assist you in landing your dream position.

Ans- Radiant believes in a practical & creative approach to training & development, distinguishing it from other activity & developmental platforms. Moreover, training courses are undertaken by experts with a range of experience in their domain.

 

 Ans- Radiant team of experts will be available at email support@radianttechlearning.com to answer your technical queries after the training program.

Ans- Yes, Radiant will provide you most updated high, value-relevant real-time projects & case studies in each training program.

 

 Ans- Technical issues are unpredictable & might occur with us as well. Participants must ensure access to the required configuration with good internet speed.

Ans- Radiant Techlearning offers training programs on weekdays, weekends & combination of weekdays & weekends. We provide you with complete liberty to choose the schedule that suits your need.

A: Radiant uses stringent selection criteria to choose the technology trainers and consultants who conduct training sessions. Before joining the company, our trainers and consultants undergo demanding technical, behavioural, and assessment processes.

Our technology trainers, consultants, and experts thoroughly understand the technical field and are approved by the OEM.

Our training courses emphasize application, and 70–80% of them involve using hands-on training resources. Our training programme prioritizes one-on-one interaction with every participant, the most recent curriculum material, and practical projects and case studies throughout the training period.

Our instructors will quickly guide you through each course's fundamental concepts, and you are free to ask any questions.

Our trainers have the patience & ability to explain complex concepts in a simplistic way with depth & width of knowledge.

We provide a support session to ensure quality learning after the training program.

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