Course Description
Every business seeks to stand out from its competition, & events can help you do that in this course, you’ll learn how to make & track in-person & online events in Marketo Engage and how to use the unique features available specifically for event programs, including Marketo Exchange (formerly LaunchPoint™) integrations, the Marketo Event Check-in application, & caps & goals.
Prerequisites
Marketo Core Concepts I
Target Audience
Marketers with experience in Marketo Engage who want to leverage event & webinar marketing to engage people throughout the marketing journey.
Learning Objectives
- Make a live event program
- Make a nested email program to promote an event
- Track the promotion of an event across multiple channels
- Report on the effectiveness of event programs
- Track event attendance using the Check-In app
- Use the Marketing Calendar to manage your events
- Integrate an event program with a webinar service
- Enhance event programs with caps & goals
FAQs
Adobe Marketo Engage (sometimes referred to as Marketo Engage or even just Marketo) is marketing automation software. Marketing automation enables you to streamline, automate, & measure marketing tasks & workflows so you can increase operational efficiency & grow revenue faster.
- Make a live event program
- Make a nested email program to promote an event
- Track the promotion of an event across multiple channels
- Report on the effectiveness of event programs
- Track event attendance using the Check-In app
Marketers with experience in Marketo Engage who want to leverage event & webinar marketing to engage people throughout the marketing journey
Officially known as Adobe Systems, Adobe is an American software company known for its multimedia & creativity software products. Popular products include Photoshop, Acrobat Reader, & Creative Cloud.
Radiant team of experts will be available at email support@radianttechlearning.com to answer your technical queries even after the training program.
Yes, Radiant will provide you most updated high, value-relevant real-time projects & case studies in each training program.
Technical issues are unpredictable & might occur with us as well. Participants must ensure access to the required configuration with good internet speed.
Radiant Techlearning offers training programs on weekdays, weekends & combination of weekdays & weekends. We provide you with complete liberty to choose the schedule that suits your need.
Radiant has highly intensive selection criteria for Technology Trainers & Consultants who deliver training programs. Our trainers & consultants undergo rigorous technical & behavioral interview & assessment processes before they are boarded in the company.Our Technology experts/trainers & consultants carry deep-dive knowledge in the technical subject & are certified by the OEM.Our training programs are practically oriented with 70% – 80% hands-on training technology tools. Our training program focuses on one-on-one interaction with each participant, the latest content in the curriculum, real-time projects & case studies during the training program.Our faculty will provide you with the knowledge of each course from the fundamental level in an easy way & you are free to ask your doubts any time from your respective faculty.Our trainers have patience & ability to explain complex concepts simplistically with depth & width of knowledge.We provide a support session to ensure quality learning even after the training program.